Creative ideas going global.

Be anything you want, as long as it is not ordinary. We approached Klöckner Pentaplast, a worldwide packaging and printing films manufacturer, with this mentality. To communicate the breadth of kp’s product offerings (food, beverage, pharmaceutical, medical device, and personal products) and to showcase their sustainable packaging films, PRA created a print and online ad campaign that stood out in the often cluttered visual space of trade media by removing everything…but the packaging.

"Payne, Ross has the talent of a large agency with the customer service of a small one. Their award-winning creative is topnotch. It is only matched by their commitment to serving the client. We are an international company and utilize all their talents: advertising, public relations, direct mail, etc. I’ve used larger agencies with disastrous results – poor creative and poor client service. No matter the project, Payne, Ross always delivers."

Nancy Ryan

Group Director, Corporate Communications
Klöckner Pentaplast Group

scope of work

  • brand identity & strategy
  • direct marketing
  • print & online advertising (regional & national)
  • product launch creative
  • product videos
  • public relations
  • sales brochures
  • trade show strategy & displays
  • website (global)